Olympic gymnastics legend Simone Biles is facing a tidal wave of backlash — and the cost may be her biggest brand deal yet. New Balance has reportedly cut ties with the decorated athlete after a heated exchange on social media, where Biles publicly criticized former NCAA swimmer and women’s rights advocate Riley Gaines. The fallout? A staggering $22 million endorsement deal now reportedly off the table. What Sparked the Controversy? The drama began when Riley Gaines, known for her outspoken views on protecting women’s sports, posted a tweet condemning the inclusion of biological males in female athletic competitions. Simone Biles,...
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